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Jan 15, 2020

Gender equality is not just about closing the pay gap for women and making the office environment equal; there are a lot of positive effects a company can have when both sides of the population are represented fairly.


Katica Roy is a gender economist and the Founder and CEO of Pipeline, an award-winning SaaS company that uses artificial intelligence to identify and drive economic gains through gender equality. Pipeline was named one of the ‘Best Inventions of 2019’ by TIME magazine.


Katica is the daughter of an immigrant and refugee. Growing up, she saw her family overcome such big obstacles. Their family ethos is to always do your best and to never give up. This has helped Katica become fearless as an adult and to not get scared of the ‘no.’ It just means you’re getting pushed in the right direction!


The 1992 election was the first election Katica could vote in and one of the things that stuck with her was that California, a place she was living in at the time, was the first state in the union to elect two female United States Senators.


When we think about gender equity, it often is a synonym to women’s rights, but it is so much more than that. Gender equality affects men too, but we hardly ever talk about that. If we take a look at homecare with children, for example, we know that 48% of working men would like to stay at home with their children, but they can’t.


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